Case study 09
RipIt Sports
A custom Shopify theme for an athletic gear brand selling to women in softball, volleyball and soccer — a catalog that splits by sport before it splits by product, which is the navigation the theme had to be built around. Written as a custom theme in Liquid and SCSS rather than a marketplace theme with apps stacked on top, so the storefront behavior stayed in the theme and stayed reviewable. Maintained after launch, with custom features added on top as the catalog grew.
Stack
- Custom Shopify Theme
- Shopify
- SCSS